Lessons in Adsense, Adwords and SEO

Was doing some research on link building and this list of 101 techniques seemed pretty promising so I’d thought I’d share. We employ some of these stratedgys when doing link building for clients, and most of these things can be easily done for yourself! Always proceed with caution and make sure the sites you’re linking back to yourself are not crap. Think quality and quantity.. There’s no sure-fire way to help raise your backlinks or SEO, but these things help!

Here’s the list (cut and pasted from the article at SEOBOOK.COM)

1. Build a “101 list”. These get Dugg all the time, and often become “authority documents”. People can’t resist linking to these (hint, hint). Lol.. thought this was hilarious!!

2. Create 10 easy tips to help you [insert topic here] articles. Again, these are exceptionally easy to link to.

3. Create extensive resource lists for a specific topic (see Mr Ploppy for inspiration).

4. Create a list of the top 10 myths for a specific category.

5. Create a list of gurus/experts. If you impress the people listed well enough, or find a way to make your project look somewhat official, the gurus may end up linking to your site or saying thanks. (Sometimes flattery is the easiest way to strike up a good relationship with an “authority”.)

6. Make your content easy to understand so many people can understand and spread your message. (It’s an accessibility thing.)

7. Put some effort in to minimize grammatical or spelling errors, especially if you need authoritative people like librarians to link to your site.

8. Have an easily accessible privacy policy and about section so your site seems more trustworthy. Including a picture of yourself may also help build your authority.

9. Buy relevant traffic with a pay per click campaign. Relevant traffic will get your site more visitors and brand exposure. When people come to your site, regardless of the channel in which they found it, there is a possibility that they will link to you.

10. Syndicate an article at EzineArticles, GoArticles, iSnare, etc. The great thing about good article sites is that their article pages actually rank highly and send highly qualified traffic.

11. Submit an article to industry news site. Have an SEO site? Write an article and submit to WebProNews. Have a site about BLANK? Submit to BLANKinformationalsite.com.

12. Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good measure, submit it to PRWeb, PRLeap, etc.

13. Track who picks up your articles or press releases. Offer them exclusive news or content.

14. Trade articles with other webmasters.

15. Email a few friends when you have important relevant news asking them for their feedback and/or if they would mind referencing it if they find your information useful.

16. Write about, and link to, companies with “in the news” pages. They link back to stories and blog posts which cover their developments. This is obviously easiest if you have a news section or blog. Do a Google search for [your industry + "in the news"].

17. Perform surveys and studies that make people feel important. If you can make other people feel important they will help do your marketing for you for free. Salary.com did a study on how underpaid mothers were, and they got many high quality links.

18. This tip is an oldie but goodie: submit your site to DMOZ and other directories that allow free submissions.

19. Submit your site to paid directories. Another oldie. Just remember that quality matters.

20. Create your own topical directory about your field of interest. Obviously link to your own site, deeplinking to important content where possible. Of course, if you make it into a truly useful resource, it will attract links on its own.

21. Tag related sites on sites like Del.icio.us. If people find the sites you tag to be interesting, emotionally engaging, or timely they may follow the trail back to your site.

22. If you create something that is of great quality make sure you ask a few friends to tag it for you. If your site gets on the front page of Digg or on the Del.icio.us popular list, hundreds more bloggers will see your site, and potentially link to it.

23. Look at meme trackers to see what ideas are spreading. If you write about popular spreading ideas with plenty of original content (and link to some of the original resources), your site may get listed as a source on the meme tracker site.

24. Join the Better Business Bureau.

25. Get a link from your local chamber of commerce.

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26. Submit your link to relevant city and state governmental resources. (Easier in some countries than in others.)

27. List your site at the local library’s Web site.

28. See if your manufacturers or retailers or other business partners might be willing to link to your site.

29. Develop business relationships with non-competing businesses in the same field. Leverage these relationships online and off, by recommending each other via links and distributing each other’s business cards.

30. Launch an affiliate program. Most of the links you pick up will not have SEO value, but the added exposure will almost always lead to additional “normal” links.

31. Depending on your category and offer, you will find Craigslist to be a cheap or free classified service.

32. It is pretty easy to ask or answer questions on Yahoo! Answers and provide links to relevant resources.

33. It is pretty easy to ask or answer questions on Google Groups and provide links to relevant resources.

34. If you run a fairly reputable company, create a page about it in the Wikipedia or in topic specific wikis. If it is hard to list your site directly, try to add links to other pages that link to your site.

35. It takes about 15 minutes to set up a topical Squidoo page, which you can use to look like an industry expert. Link to expert documents and popular useful tools in your fields, and also create a link back to your site.

36. Submit a story to Digg that links to an article on your site. You can also submit other content and have some of its link authority flow back to your profile page.

37. If you publish an RSS feed and your content is useful and regularly updated, some people will syndicate your RSS content (and some of those will provide links… unfortunately, some will not).

38. Most forums allow members to leave signature links or personal profile links. If you make quality contributions some people will follow these links and potentially read your site, link at your site, and/or buy your products.

39. Most brands are not well established online, so if your site has much authority, your review related content often ranks well.

40. Review relevant products on Amazon.com. We have seen this draw in direct customer enquiries and secondary links

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Gain pragmatic things to know about one way links – make sure to go through this web site. The time has come when concise information is really within one click, use this opportunity.

Nowadays there are many different ways of building a website. Whilst experienced webmasters will still build their websites in HTML, XML, Javascript and PHP (and novices like me will mess around with Frontpage), the reality is that it is no longer necessary to know a website scripting language in order to be able to build an effective website.

Over the past few years, the internet has seen the growth of many content management systems through which it is possible to build a highly effective website in a very short period of time. However, perhaps the most successful website creation resource is WordPress. Whilst true content management systems like Joomla and Drupal have many attractions, the fact is that WordPress has become the ‘de facto’ website building system of choice for the majority of online marketers. This is why it is likely that my next niche site will be based around a Wordpress theme.

As happy as it makes me to spend hours fiddling around with Frontpage to create websites such as The Archery Site, The Calligraphy Site and The Origami Site, I may have to accept that I don’t have a designer’s bone in my body, bite the bullet, and adapt somebody else’s theme to suit.

Thousands of people have created add-ons or plug-ins for WordPress that have significantly enhanced its usability and flexibility. In addition, there are hundreds of free site templates (or themes as they are known in the WordPress world) that enable you to make your site look almost any way you want it to as well.

Consequently, there is almost nothing that you cannot do using WordPress as the basis of your website. For this reason, an increasingly large number of people are using WordPress as their site building tool of choice.

WordPress is not perfect – no site building system ever is – but as a shortcut to creating an incredibly effective website in a matter of a few moments, it would be difficult to find anything that is more effective than WordPress.

Let us therefore start to look at how you set up WordPress in the first place.

The first thing to understand is that there are two different versions of WordPress.
At WordPress.com, you will find a free blogging platform that is hosted by WordPress themselves, and is largely similar in terms of flexibility and adaptability to Google’s Blogger platform that I use for all of my blogs – IE, OK but not great. Whilst using this site will enable you to create a blog very quickly and easily, this is not the version of WordPress that you are going to use because it does not have the adaptability of creating a site hosted on your own servers.

The version of WordPress that you want to focus your efforts on is available from WordPress.org. This is the version that you download and install on your own site, which obviously gives you a far greater degree of control and flexibility over a hosted platform such as Blogger.com and Wordpress.com.

Downloading the software to install WordPress is completely free, and there are detailed instructions on the site to install WordPress using what the site homepage calls the ‘famous 5-minute installation’

However, depending upon the web host that you are using, it may be possible to install WordPress on your site even more quickly than this.
Before starting any installation, you will need to register a domain name and set up an appropriate web hosting account. Consequently, even before doing that, you need to decide what the topic or subject matter of your site is going to be, in other words, find your niche.

Get helpful info about the topic of free automated backlinks – please make sure to study this publication. The time has come when concise information is really at your fingertips, use this opportunity.

psd2cssonline.com – now you can take your WordPress Theme Design in photoshop and convert it directly to all the code and images needed to be a real working WordPress theme. Just name some of the layers in your Photoshop PSD file right, upload to psd2css Online, and seconds later you’ll download a zip file with all of the code, files and images. Then just unzip it into your WordPress installation and it works!

www.imtraininglab.com This is a brief outline of the top wordpress plugins.

This Beginner-level WordPress Tutorial is the second of two parts about how to create lists or menus of links using the Blogroll. These menus usually appear in the sidebar of a WordPress page or post. In this second part of this tutorial, I show how you can make lists of links to pages or posts within your own website or blog. This is a handy way to create additional navigation within your site given that WordPress themes often have a limited amount of space for main page navigation (About …

The default wordpress blog them is ugly. Here is how to replace that Kubrick header with a custom header to make your blog look GREAT. www.TheBannerQueen.com and http

Introducing the Seesmic WordPress video comment plug-in! (@ wiki.seesmic.com/wp-plugin.) In today’s show, Whit gives a quick demonstration of the new Seesmic plug-in for Wordpress. You can now leave video posts on your WordPress blog and get video comments in response. it’s awesome!

www.pcmech.com – A short tutorial on how to use Wordpress and Podpress along with FeedBurner to submit your podcasts to iTunes

The Im Club members adopt artisteer to create stunning fully customized Wordpress themes in seconds. The students at theimclub.com say it is the best software for making unique customized Wordpress themes on the market.

Glenda Watson Hyatt, aka the Left Thumb Blogger, shares how blogging with WordPress has enabled her to be heard by the world and increased her circle of friends.