There has been a recent explosion in abuse of AdWords, Google’s PPC (pay per click) advertising platform. It is apparent that the techniques do not follow Google’s own clear guidelines. Unfortunately, users and legitimate advertisers pay the price, while Google and the unscrupulous advertisers profit. Google has always put its users first and one would hope that they will continue to abide by their charter. My aim with this video is to urge them to do something about these issues sooner …
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I wouldn’t call it abuse….
yeah its a tough call
check for – vip seconds
What about Thomasnet and Globalspec? When I google Ball Bearings they have an adword ad and then the user is sent to their “directory” which is paid inclusion.
Thanks, I hate it when I land on an ad page that has nothing to do with what I’m looking for. Wastes my time and makes me skeptical of clicking on an ad in the first place. Google still has some great features but I have a low tolerance for ending up where I didn’t want to go.
Very interesting. Thx for posting!
Another disenfranchised Google customer. Whats new here?
I’m not sure about abuse, but I don’t like like being sent to a page that does not give me the information I’m looking for.
This is Old News. Google now has a system in place that charges you based on your landing page content Vs Keywords. The more relivant the keywords are to your landing page, the less money google will charge you per click, People can still advertise like this, however google will slap the hell out of them with super expensive clicks.. $5.-$10. Per Click.
This didnt “solve” the problem, but it slowed the “spam” down bigtime..
You seriously decided this would be the best thing to do with your time on this Earth? Noone clicks on that shit anyway…
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I would just leave those people alone… if they are dumb enough to waste their money with those websites. They will never rank high with their site and they will spend 3 to 4 times on advertising vs income. They are loosing their shirts doing this.
the point here is that people who search and “click” on these bogus ads will stop “trusting” advertisements altogether because clicking on those ads does get annoying and discouraging so it is a fine point to make.
so what is google doing about it??
Not really very surpising, I have found adwords the most infurating system to use. I don’t mind the $30K/month cost so much as the time wasted in management, I guess these scams don’t help, us ‘normal’ advertisers
Thanks for this info .
What exactly is in it for these people ?
How exactly can they make money?
And how much?
“as you scroll down, they have a section here, “Did not find what your looking for ?”… more ads…”
The target and display URL can be different so you cannot begin your research by swiping and copying the link – you have to click on it to really get to the target location.
Thanks, it was a very informative video.
Regards!
Hooshmand
You have a VIP customers and this is not to mention in TOS.
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