Myths In Article Marketing Are Now Exposed
Posted By kimkitch
There are many myths that are spread throughout Internet marketing about article marketing. These myths are normally started by one of the marketers that tried to sell this product of that product. The problem is once these myths are spread around many newbies get confused and do not know how to do article marketing properly.
Duplicate content and the penalty of Google
Duplicate contents is one of the biggest myths that have been spread around. Many are misinformed that if you take an article and post the article on several article directories that Google will penalize you for posting those articles on other directories. This is a complete and total incorrect statement, Google does not and will not penalize any website for doing syndication. Syndication is taking an article and republishing that article on many different sites.
When you syndicate your articles and have them republished on many different websites they are still indexed by Google and you can very well dominate the entire front page of Google. Some would have you believe that Google would only index one of your articles, this is a completely false statement. As I have stated you can dominate the entire front page of Google with just one article. There is no duplicate content penalty, this is 100% a myth!
The posting of your article on directories first
There are many, including article directory owners that will tell you that you must post your article on third directory first. This also is a 100% false statements, remember this is your unique content and there is no one that can tell you what you must do with your content. The fact is you should be posting your unique article on your own website or blog first. Once you have your article posted on your website or blog then you should be building back links to your website or blog by other means besides article directories.
You can build back links to your website or blog through bookmarking, document sharing websites, video upload websites, and web 2.0 properties. Once you build these back links to your website or blog then you can submit to article directories. The reason why you were doing this is because you want to keep the authority to your website or blog instead of giving your authority away by posting your unique content on article directories first.
Content spinners are useless tools in marketing
This is not only a myth but a downright lie! Although there are some self-proclaimed marketers that has tried to use the false duplicate content penalty to sell a useless junkie spinners, this does not mean all content spinners are useless. When using a properly built spinning tool you can produce very well written and beautifully crafted articles. By using a human controlled spinner you can produce 50 articles from just one article.
A human controlled spinner is a tool that is fully controlled by the writer. When the writer controls all of the text that goes in to the article then you will always have a fully readable article. Some will try to convince you that it takes a long time for you to set up an article to be spun. These people even try to convince you that they can write articles faster without a spinner. This also is not only a myth but another downright lie, you can produce 50 articles from one article in approximately 2 hours by using the proper spinning tool.
Posting your articles to 100 directories is spamming
Those that spread this myth are not only misinformed but they are also foolish. These people not only have no understanding of marketing but they have no understanding of how an online business functions. The fact is you should be posting your article to as many places as possible, you can post the same exact article if you choose to do so. It is your choice if you choose to spin your article before posting it on other websites.
While posting your article keep in mind if you do choose to spin it then there are many benefits that you can reap from this. By spinning your article you have the ability to pick up more publishers that are willing to republish your articles on their blogs. This is only one benefit of having spun articles, but as the above paragraph indicates you should be using a proper spinner tool.
You also want to keep in mind that there are many article directories that are nothing but glorified ad sense websites. These are the type of article directories you would do best to stay clear of and the reason why is because the ad sense could cost you visitors to your website. Many of these glorified ad sense article directories are built for one purpose and that is to get visitors on the article directory to click on ad sense ads. When all these visitors click on these ads they never see your article.
You should be posting to only high PR websites
This is the type of advice that if you choose to listen to will destroy your business. Just concentrating on high PR websites is a huge mistake because the fact is PR means very little. You should be concentrating on marketing your website on related websites and any other kind of website that has your target audience. The PR of those websites should be the last thing that you need to concern yourself with.
PR which is also known as page rank is not used by any other search engine other than Google. There are many other search engines that should be a part of your marketing strategies, this includes many of the smaller niche related search engines. You also have Bing, Yahoo, Excite, AltaVista, MSN, AOL, HotBot, and many other search engines which should all be a part of your marketing strategies.
